Congelados de Navarra, beyond the healthy
Our R&D and Marketing Departments are aware that society not only demands healthy products, it goes further and asks us for functional foods that satisfy a specific nutritional need or that have a superior value to a mixture of traditional vegetables.
The superfood boom is a global fact. The US, Australia and the UK have led the way in recent years and in Spain consumption is growing more and more. We, aware of this, continue to research and bet on new ingredients that can bring an "extra" value to a mixture of vegetables, which are already very healthy. We are referring to the so-called superfoods, organic vegetables, vegetable proteins and other groups of ingredients in which we detect a growing demand in all channels: retail, foodservice and industry. We work together with our clients to develop products according to these new trends in food.
To our organic vegetables we add other vegetable ingredients that are outstanding because they are rich in proteins, with high energy supply but low in fat, with the idea that they can be substitutes of meat: legumes, quinoa, bulgur, etc.
Some examples of success in the food service channel are our vegetable mixes with legumes and quinoa: Quinoa Sauté, commercialized with great success in Spain and America, and Quinoa and Vegetable Mix that has been awarded the Gold Award of Innovation in the Food Service by the British Frozen Federation.
In retail, we can also boast of outstanding examples commented on in the media because of their functional and practical (microwaveable) aspect. We refer to the mixtures within the TESCO MICRO VEG Line: mixtures that add the benefit of broccoli with the properties of Kale and roots.
We continue to work and also reinforce this research with the support of important Universities and Institutions, with which we collaborate in projects such as "Nutriprecision", with the aim of improving the quality of life of certain groups through feeding.
Marisa Chivite. Responsible for CN Marketing