Innovation in packaging: new 'block bottom' bag

Congelados de Navarra, always at the forefront of innovation, introduces new packaging, with its sights set on improving overall consumer satisfaction and also our own customer´s level of satisfaction at the point of sale.

The 'Block Bottom' bag remains standing permitting the display of product fronts in a vertical freezer cabinet. Normally frozen goods are placed horizontally, and positioning them vertically optimises space and allows better visualisation of packaging and branding at the point of sale.